Jenni4 - Jennifer Dubernas

Fun Facts:

I ♥ Vespas - I used to own a feisty 1969 Sprint Veloce named Lucy

I adopted two fun-loving giraffes a few years back in Chicago

I love Scrabble!

I race cars in my free time - Ready, Set, Go!

I am passionate about my work

I love traveling and exploring new places - it inspires me

I've lived in a few places: Philadelphia, Raleigh, Prague, Chicago, Los Angeles, Brooklyn & now Portland

Hello!

My name is Jennifer Dubernas and I am an Experience Design leader with 20+ years background in user research, strategy, design and development. I help companies solve complex challenges by creating the right products and services, for the right people. In addition, I help companies grow, cultivate company culture and mentor junior team members.

My initial degree is a BA in Multiple Disciplinary Studies (Communication and Design) from North Carolina State University and my second degree was a MS in Human Computer Interaction (Design, User Research and Programming) from DePaul University in Chicago.

My responsibilities include setting up resources and the process, wrangling project requirements, executing and synthesizing research, creating digital strategies, implementing design best practices, trends, and heuristics across multiple platforms, while moving the project, team and stakeholders, from start-to-finish.

I have had the opportunity to work with amazing mentors and colleagues that inspire me. Working in different environments has allowed me to understand different business models and design processes. From all of those experiences I am able to lead projects, as well as, solve problems quickly and efficiently.

See my Projects >

Projects

I can lead a project from beginning to end, help out with a phase in the process, or contribute to individual deliverables.
Covered California

Covered California

Health Insurance Marketplace
Website Enhancements
(Plan, Research & Strategy)

Comcast

Comcast

Telecommunications User Research
(Plan, Research & Strategy)
 

ECRI Institute

ECRI Institute

Enterprise Application Redesign
(Research & Strategy)

SoureMedia

SourceMedia

Publishing Website
(Plan, Research, Strategy, & Design)

Plenti

American Express

Plenti Rewards Program Website
(Research, Strategy, Design & Build)

PNC

PNC

Financial Services Website Redesign
(Research & Strategy)

GE

GE

3d Printing Contest Website
(Design & Build)

Broadway.com

Broadway.com

Tickets Website Redesign
(Research, Strategy, Design & Build)

JetBlue

JetBlue

Airline Checkout Redesign
(Design & Build)

Dish Network

Dish Network

Satellite Service Checkout Redesign
(Research, Strategy, Design & Build)

Girl Scouts

Girl Scouts

Internet Safety Campaign
(Research, Strategy, Design & Build)

What is the process?

The process I use is scalable, because every project has different needs, resources, timing and budget. These are general guidelines.
Meet & Plan

1. Meet & Plan

First let's meet to go over the design process, discuss the problem we are trying to solve, high-level scope, and then figure out next steps.
Research & Strategy

2. Research & Strategy

This is the foundation of the project. This step results in a presentation that includes research, recommendations and an updated timeline.
Design & Build

3. Design & Build

Now the vision becomes a reality. Lead the product design from initial sketches to the final build. I'm flexible on team size, location and process.
Evaluate & Optimize

4. Evaluate & Optimize

Let's find opportunity for improvements through Analytics, Customer Service, Search Engine Optimization (SEO), and User Research.
Lead & Manage

Lead & Manage

Setting expectations and being detail-oriented is key. Sometimes a little hand-holding or mentoring is needed. I am willing to go the extra mile.
Read & Inspire

Read & Inspire

This industry is constantly changing. Read the latest content to keep up with design trends, process, and technology. Present new ideas where applicable.

How can I help you?

Let's start the conversation...

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